Adam Mada, known as “Mr Magic” has been entertaining audiences and creating custom magic and Illusion shows internationally for over 20 years. He is the Magic and Illusions coach to the global smash hit Harry Potter and The Cursed Child – Australia and the magic & illusion consultant and coach for the Australian National Institute of Dramatic Art (N.I.D.A) as well as the magic/illusion designer for the highly anticipated stage adaptation of Mem Foxes Australian classic ‘Possum Magic’.  Adam’s highly sought after live and digital performances are in demand throughout the world, playing everywhere from the Sydney Opera House to The Royal Bombay Yacht Club.

Mada is the founder and director of Magic Inc. a company that creates bespoke custom magic illusions and performances for advertising and special events. Magic Inc. also fosters emerging magic talent including Australian and New Zealand Junior champions “The Cardistry Boys” as well as Tik-Tok Magic sensation Ash Magic.